Collection

Black Label Sun

Timeless Classic Eyeshape

William Morris London; born and designed in London - is inspired by its creative pulse and polished charm. Our new sunglass collection offers a wide range of stunning colour ways in multiple fashion forward styles. Executed to perfection with metal detailing is what makes it notoriously intriguing.

Timeless Classic Eyeshape

RITZ 1 S

Crafted with a vision of refined elegance, these premium men’s sunglasses draw inspiration from the opulence of The Ritz London — a name synonymous with British heritage, impeccable style, and uncompromising luxury. The uniquely designed rimmed frame delivers a statement of modern refinement, while luxurious features elevate every angle.

RITZ 2 S

Crafted with a vision of refined elegance, these premium men’s sunglasses draw inspiration from the opulence of The Ritz London — a name synonymous with British heritage, impeccable style, and uncompromising luxury. The uniquely designed rimmed frame delivers a statement of modern refinement, while luxurious features elevate every angle.

SAVOY 1 S

Crafted with the elegance and sophistication that defines The Savoy London, these luxury full acetate designer sunglasses embody classic British style with a modern edge. Available in two distinct silhouettes—a slim, sleek profile and a bold, fashion-forward square shape—each pair reflects a refined aesthetic suited for the discerning wearer.

SAVOY 2 S

Crafted with the elegance and sophistication that defines The Savoy London, these luxury full acetate designer sunglasses embody classic British style with a modern edge. Available in two distinct silhouettes—a slim, sleek profile and a bold, fashion-forward square shape—each pair reflects a refined aesthetic suited for the discerning wearer.